Running a WordPress Site? 5 Mistakes to Avoid in 2021

Posting content to the internet using a robust application like WordPress can be highly efficient and productive if you understand how to use it wisely. 

Here’s a quick list of five mistakes to avoid when you’re utilizing this highly valuable application:

Picking a Bad Theme

Having several different WordPress themes to choose from can be beneficial and overwhelming. Choosing the right one is essential if you want to ensure your readers have easy access to your information. 

Randomly picking a theme to move forward quickly may be detrimental. In addition, continuously changing things can also cause problems. One of the best ways to safeguard against choosing the wrong theme is to see how it works on mobile platforms and desktop platforms. 

Taking this action can weed out the potential for future problems fast. You also want to make sure your chosen theme is compatible with the plugins you’re using. Utilizing one that’s flexible and customizable to your needs is also critical.

Ignoring the Use of SEO

One of the main advantages of using WordPress is its SEO capability. It allows you to optimize the keywords and keyword phrases your readers are using. Ignoring the use of SEO by blindly adding content is a common mistake made by many WordPress newbies. 

Not having SEO means you’ll be missing out on hundreds or even thousands of searches related to your information. Tapping into search engine traffic can be an excellent way to have your content get read.

Failing to Monitor Performance and Speed

Having people visit your website and immediately leave due to poor performance and speed will affect your engagement negatively. Ensuring you have a site that’s easily refreshable and fast solves this potential problem. 

If you have a WordPress website that’s failing to load quickly, you’ll have a high bounce rate and could potentially start to lose your positioning in the search engine results pages. Getting your website to load in about 2 seconds is the maximum amount of time you want it to take to be safe.

Forgetting to Update the Software

WordPress updates are periodically provided to keep your database and files current. Receiving notifications of this event and failing to update the software can cause problems quickly.

After you’ve received an update notification, it’s imperative to download the latest update and install it, whether you’re using woocommerce hosting or another provider.

Not Backing Up Your Information

Waking up one morning and finding your site has lost all of its data will not be devastating if you have backed it up. However, failing to do this easy task can be stressful and instantly wipe away hours of work you’ve completed on your site. On the other hand, losing all your data can quickly be recovered using a WordPress backup plugin.

Being proactive and avoiding these mistakes can make your use of WordPress much more efficient and effective. Knowing how to avoid these problems is essential if you want to use WordPress correctly for your unique application.

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Last modified: July 14, 2021

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